Define the business world of tomorrow by developing and transforming businesses through innovation and entrepreneurship.
In today’s business world, social and technological changes follow each other at a rapid pace, shaking up entire markets, including customer expectations, supply chains and business models. In such an evolving field, there’s no sense in just doing business as usual. The Master’s in Business Administration (BA) at the University of Twente will turn you into the innovative, entrepreneurial and highly sought-after business leader that can prepare businesses for the multifaceted challenges of tomorrow.
During this one-year, English-taught Master’s, you will learn how to develop and transform businesses. You will tackle complex and often cross-border business challenges in order to make companies sustainable for the future. This might involve improving economic performance, developing new markets, managing large-scale change projects, implementing digital solutions, enhancing corporate responsibility or managing talent.
Start date
You can start your studies in September or February. If a pre-master’s is required, you can start this in either September or February as well, and once completed you can continue with the Master’s programme.
Choose a specialisation
As a student, you have a lot of freedom in tailoring your Master’s in Business Administration to suit your own interests and ambitions. We offer you many different kinds of specialisations that you will not easily find elsewhere, helping you to develop yourself as an expert.
At the start of the Master’s, you choose your specialisation. Within your specialisation, you will have the flexibility to customise your programme – but also to develop yourself in a specific domain recognisable for employers. Your choice of specialisation (partly) determines which courses you will follow and the type of research you will engage in during your master’s thesis. You can choose one of seven specialisations:
Digital Business & Analytics
The future of business is digital. This specialisation will help you acquire the digital capabilities that will be essential to perform business functions in the near future, in any sector of the world’s economy.
1 yearFull-time
Entrepreneurship, Innovation & Strategy
Because of the changeable conditions in today’s markets, many businesses are looking for an innovative, entrepreneurial mindset. How can a company organise innovation? And how do you anticipate future opportunities and threats? This specialisation will teach you how to develop strong, resilient strategies, accelerate innovation and recognise and capitalise on new opportunities in a high tech setting.
1 yearFull-timeEnglish
Financial Management
Do you want to expand your understanding of entrepreneurship and business management with vital financial knowledge and skills? In this specialisation, you will learn to tackle any finance-related business challenge, with in-depth insights into the latest financial technologies (fintech) and the modern principles of corporate finance and investments.
1 yearFull-timeEnglish
Human Resource Management
How can you manage and develop the potential of people in today’s increasingly digitalised world? This specialisation places HRM in the context of international, high-tech, innovative businesses and digital transformation, making this specialisation unique among similar programmes.
1 yearFull-timeEnglish
International Management & Consultancy
In today’s rapidly globalising world, more and more businesses are looking for ways to advance internationally. This specialisation will help you become a business leader or consultant with unique expertise in international entrepreneurship and business development, cross-cultural differences and change management.
1 yearFull-timeEnglish
Purchasing & Supply Management
Successful supply chain management is essential for optimal business performance, both in the industrial sector and in the public sector. This specialisation will give you an in-depth understanding of purchasing management strategies and insights into how purchasing can influence innovation, sustainability and transformation.
1 yearFull-timeEnglish
Strategic Marketing & Servitisation
When developing a business strategy, it all boils down to one question: how can you be truly valuable to your customer? This specialisation will help you become a broadly oriented business strategist, able to translate the needs and wants of the market into effective business and marketing plans.
1 yearFull-time
Get two Master’s degrees
Do you want to deepen your knowledge and extend your expertise beyond the Master’s in Business Administration? Go for a double degree! You have the unique opportunity to add a second master’s to your programme at one of our partner universities in Germany (Berlin), Italy (L’Aquila), or Finland (Lappeenranta). A double degree programme like this takes two years and upon successful completion, you will receive two Master’s degrees.
Career perspectives
With a Master’s degree in Business Administration, you will be in high demand on the job market, both nationally and internationally. Graduates of this Master’s usually find exciting, challenging jobs within a few months after graduation, the majority even within a month after leaving! Thanks to our focus on innovative and entrepreneurial processes, you will develop skill sets you can put to good use in a wide variety of organisations and functions in different sectors. As a graduate, you might take on a job in business development, marketing & sales, consultancy, programme & project management, operations & IT or even in research or education, to name just a few of the many options available.
You can start your career in many different types of organisations as well. For example, you could end up working within the industry (Grolsch, Philips, Bosch, Siemens, Volkswagen), in consultancy (McKinsey, Deloitte, KPMG), international organisations (the EU or World Bank), start-ups, or small to medium-sized enterprises. With your expertise and focus on entrepreneurship, you are well equipped to start up your own business as well! Many graduates of this Master’s have done so with great success.
Programme overview
Related programmes
Below you find a list of educational programmes which are (closely) related to Business Administration.
Business Studies and Public Policy
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European Studies
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