Our visual identity is built around a mix of forms and elements, reflecting the diversity of UT from the campus to education and our community.
Designers can choose how much they zoom in or out on each element, which offers a lot of flexibility in how the elements are used in communication materials. Only the institutes have fixed elements. Courses, units and departments can continually vary how they use these elements.
There are eight forms to choose from, downloads are available via Team Traffic:
Contact
If you’ve got questions about visual identity, designs, print materials or merchandise, just reach out to team Traffic.