CTIT University of Twente
Symposium 2013

Nelly Litvak

“Mathematics for trend detection in Social Media”

by Nelly Litvak

Abstract

In this talk I will discuss the problem of finding top k nodes with the largest degrees in very large

on-line networks. If the adjacency list of the network is known (which is not the case, for example,

in the Twitter follower graph), a deterministic algorithm to find the top k list of nodes with the

largest degrees requires an average complexity of O(n), where n is the number of nodes in the

network. Even this modest complexity can be very high for large complex networks such as We or

Twitter. Instead, I will introduce randomized Monte Carlo methods, and show theoretically and by

numerical experiments that these algorithms find good quality top lists of nodes with high

probability and with computational savings of orders of magnitude. I will also quickly discuss a

current research on prediction of trends in social media based on the network data, for example, the

structure and dynamics of retweet graphs.