The Healthy Heroes project aims to mobilise staff and students to become volunteers in respect of monitoring their health. Perhaps they already do that to some extent through commercially available ‘wearable’ sensors and their smartphones – this offering is still growing rapidly. A European Techmed Centre, yet to be established, will collect the data: for example, it also has toilets where users’ urine is analysed after they have identified themselves with their fingerprints. Users will be weighed while they wash their hands. But how will these Healthy Heroes know their data is in good hands? Will they actually want to know all results? Apart from information about individuals, there may also be trends that can be measured in respect of the entire campus population. The new centre will also serve as a test environment for businesses, for new sensors and diagnostics equipment.