Personal effectiveness

Analytic Storytelling (0,5 ECTS)


Course code

AS-1611, AS-1612

Dates 2016

  • Wednesday 9 November
  • Tuesday 13 December

Time and Place

10.00 - 17.00, in building Logica or Drienerburght

Course fee

This training will be paid from central funds. However, you do need permission from your head of department.

Group size

Maximum of 6 participants.


  • Stijn Cornelissen, a University of Twente alumnus of Chemical Engineering;
  • Priscilla Brandon, a philosophy graduate of the University of Amsterdam; specialized in argument structure 
  • Arnaud Bom, a graduate of both philosophy at the University of Amsterdam and Image and Language at the Rietveld Academie.

For Analytic Storytelling all trainers draw upon their experience in scientific research and communication theory. 

Course materials

Course materials will be provided during the training.


Researchers that need to communicate complex content in a clear and convincing way.


The Analytic Storytelling training will enable you to structure your complex content into a clear and concrete story that is well understood and remembered by your audience.
You can develop your story for any type of communication and any type of audience. (scientific articles, policy proposals, business presentations, layman audiences, grant applications).
All theory is accompanied by exercises based on your work. During the training, you build a storyline for your topic that you can directly use afterwards.


Our goal is to help you to deliver a clear and urgent message that sticks with your audience. You will learn the tools to do that in the training session. Topics include: adapting to different audiences, structuring your story and providing a rich and concrete context.


A preparatory online module (1-2 hours) followed by one full training day. The study load for this course is roughly equivalent to 0,5 ECTS

Further information
Further information

Sign up for Analytic Storytelling

Choose date

  • November 2016
    • Wed 9 November1 option(s)
  • December 2016
    • Tue 13 December1 option(s)

Student or employee

Login if you're a student or employee of the University of Twente.