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▪ Alphabetic list of theories
▪ Theory clusters
- ▪ Interpersonal Communication and Relations
  - ▪ Attribution Theory
  - ▪ ACT* Theory
  - ▪ Argumenation Theory
  - ▪ Contagion Theories
  - ▪ Classical Rhetoric
  - ▪ Cognitive Dissonance theory
  - ▪ Elaboration Likelihood Model
  - ▪ Expectancy Value Model
  - ▪ Interpretative and Interaction Theories
  - ▪ Language Expectancy Theory
  - ▪ Network Theory and Analysis
  - ▪ Sensemaking
  - ▪ Social Identity Theory
  - ▪ Symbolic Interactionism
  - ▪ Social Cognitive Theory
  - ▪ Speech Act
  - ▪ Theory of Planned Behavior/ Reasoned Action
  - ▪ Uncertainty Reduction Theory
- ▪ Organizational Communication
  - ▪ Adaptive Structuration Theory
  - ▪ Attraction-Selection-Attrition Framework
  - ▪ Competing Values Framework
  - ▪ Contingency Theories
  - ▪ Enactment Theory
  - ▪ Framing in organizations
  - ▪ Groupthink
  - ▪ Media Richness Theory
  - ▪ Network Theory and Analysis in Organizations
  - ▪ Sensemaking
  - ▪ Structurational Theory
  - ▪ System Theory
  - ▪ Uncertainty Reduction Theory
- ▪ Mass Media
  - ▪ Agenda Setting Theory
  - ▪ Priming
  - ▪ Framing
  - ▪ Cultivation Theory
  - ▪ Dependency Theory
  - ▪ Hypodermic Needle Theory
  - ▪ Knowledge Gap
  - ▪ Media Richness Theory
  - ▪ Medium Theory
  - ▪ Spiral of Silence
  - ▪ Two Step Flow Theory
  - ▪ Uses and Gratifications Approach
- ▪ Communication and Information Technology
  - ▪ Adaptive Structuration Theory
  - ▪ Computer Mediated Communication
  - ▪ Contextual Design
  - ▪ Diffusion of Innovations Theory
  - ▪ Information Theories
  - ▪ Minimalism
  - ▪ Network Theory and Analysis
  - ▪ Reduces Social Cues Approach
  - ▪ Social Identity Model of Deindivuation Effects
  - ▪ Social Presence Theory
  - ▪ Uses and Gratifications Approach
- ▪ Communication Processes
  - ▪ Framing
  - ▪ Language Expectancy Theory
  - ▪ Model of Text Comprehension
  - ▪ Network Theory and Analysis
  - ▪ Priming
  - ▪ Psycho-Linguistic Theory
  - ▪ System Theory
- ▪ Health Communication
  - ▪ Elaboration Likelihood Model
  - ▪ Health Belief Model
  - ▪ Protection Motivation Theory
  - ▪ Social Cognitive Theory
  - ▪ Social Support
  - ▪ Theory of Planned Behavior/ Reasoned Action
  - ▪ Transactional Model of Stress and Coping
- ▪ Language Theories and Linguistics
  - ▪ Altercasting
  - ▪ Argumenation Theory
  - ▪ Classical Rhetoric
  - ▪ Coordinated Management of Meaning
  - ▪ Language Expectancy Theory
  - ▪ Model of Text Comprehension
  - ▪ Psycho-Linguistic Theory
  - ▪ Speech Act
- ▪ Media, Culture and Society
  - ▪ Altercasting
  - ▪ Domestication
  - ▪ Cultivation Theory
  - ▪ Dependency Theory
  - ▪ Gatekeeping
  - ▪ Knowledge Gap
  - ▪ Medium Theory
  - ▪ Mental Models
  - ▪ Modernization Theory
  - ▪ Spiral of Silence
- ▪ Public Relations, Advertising, Marketing and Consumer Behavior
  - ▪ Agenda-Setting Theory
  - ▪ Attraction-Selection-Attrition Framework
  - ▪ Attribution Theory
  - ▪ Cognitive Dissonance theory
  - ▪ Elaboration Likelihood Model
  - ▪ Expectancy Value Theory
  - ▪ Priming
  - ▪ Semiotic Theories
  - ▪ Theory of Planned Behavior/ Reasoned Action
  - ▪ Uncertainty Reduction Theory
▪ Levels of theories
- ▪ Theories micro level
  - ▪ Argumentation Theory
  - ▪ Cognitive Dissonance theory
  - ▪ Elaboration Likelihood Model
  - ▪ Model of Text Comprehension
  - ▪ Semiotics
  - ▪ Speech Act
  - ▪ Uncertainty Reduction Theory
- ▪ Theories meso level
  - ▪ Adaptive Structuration Theory
  - ▪ Attraction-Selection-Attrition Framework
  - ▪ Contingency Theories
  - ▪ Media Richness Theory
- ▪ Theories macro level
  - ▪ Agenda Setting Theory
  - ▪ Cultivation Theory
  - ▪ Diffusion of Innovations Theory
  - ▪ Hypodermic Needle Theory
  - ▪ Medium Theory
  - ▪ Priming
  - ▪ Spiral of Silence
  - ▪ Two Step Flow Theory

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Home Alphabetic list of theories Theory clusters Levels of theories Sitemap Search	Sitemap ▪ Alphabetic list of theories ▪ Theory clusters ▪ Interpersonal Communication and Relations ▪ Attribution Theory ▪ ACT* Theory ▪ Argumenation Theory ▪ Contagion Theories ▪ Classical Rhetoric ▪ Cognitive Dissonance theory ▪ Elaboration Likelihood Model ▪ Expectancy Value Model ▪ Interpretative and Interaction Theories ▪ Language Expectancy Theory ▪ Network Theory and Analysis ▪ Sensemaking ▪ Social Identity Theory ▪ Symbolic Interactionism ▪ Social Cognitive Theory ▪ Speech Act ▪ Theory of Planned Behavior/ Reasoned Action ▪ Uncertainty Reduction Theory ▪ Organizational Communication ▪ Adaptive Structuration Theory ▪ Attraction-Selection-Attrition Framework ▪ Competing Values Framework ▪ Contingency Theories ▪ Enactment Theory ▪ Framing in organizations ▪ Groupthink ▪ Media Richness Theory ▪ Network Theory and Analysis in Organizations ▪ Sensemaking ▪ Structurational Theory ▪ System Theory ▪ Uncertainty Reduction Theory ▪ Mass Media ▪ Agenda Setting Theory ▪ Priming ▪ Framing ▪ Cultivation Theory ▪ Dependency Theory ▪ Hypodermic Needle Theory ▪ Knowledge Gap ▪ Media Richness Theory ▪ Medium Theory ▪ Spiral of Silence ▪ Two Step Flow Theory ▪ Uses and Gratifications Approach ▪ Communication and Information Technology ▪ Adaptive Structuration Theory ▪ Computer Mediated Communication ▪ Contextual Design ▪ Diffusion of Innovations Theory ▪ Information Theories ▪ Minimalism ▪ Network Theory and Analysis ▪ Reduces Social Cues Approach ▪ Social Identity Model of Deindivuation Effects ▪ Social Presence Theory ▪ Uses and Gratifications Approach ▪ Communication Processes ▪ Framing ▪ Language Expectancy Theory ▪ Model of Text Comprehension ▪ Network Theory and Analysis ▪ Priming ▪ Psycho-Linguistic Theory ▪ System Theory ▪ Health Communication ▪ Elaboration Likelihood Model ▪ Health Belief Model ▪ Protection Motivation Theory ▪ Social Cognitive Theory ▪ Social Support ▪ Theory of Planned Behavior/ Reasoned Action ▪ Transactional Model of Stress and Coping ▪ Language Theories and Linguistics ▪ Altercasting ▪ Argumenation Theory ▪ Classical Rhetoric ▪ Coordinated Management of Meaning ▪ Language Expectancy Theory ▪ Model of Text Comprehension ▪ Psycho-Linguistic Theory ▪ Speech Act ▪ Media, Culture and Society ▪ Altercasting ▪ Domestication ▪ Cultivation Theory ▪ Dependency Theory ▪ Gatekeeping ▪ Knowledge Gap ▪ Medium Theory ▪ Mental Models ▪ Modernization Theory ▪ Spiral of Silence ▪ Public Relations, Advertising, Marketing and Consumer Behavior ▪ Agenda-Setting Theory ▪ Attraction-Selection-Attrition Framework ▪ Attribution Theory ▪ Cognitive Dissonance theory ▪ Elaboration Likelihood Model ▪ Expectancy Value Theory ▪ Priming ▪ Semiotic Theories ▪ Theory of Planned Behavior/ Reasoned Action ▪ Uncertainty Reduction Theory ▪ Levels of theories ▪ Theories micro level ▪ Argumentation Theory ▪ Cognitive Dissonance theory ▪ Elaboration Likelihood Model ▪ Model of Text Comprehension ▪ Semiotics ▪ Speech Act ▪ Uncertainty Reduction Theory ▪ Theories meso level ▪ Adaptive Structuration Theory ▪ Attraction-Selection-Attrition Framework ▪ Contingency Theories ▪ Media Richness Theory ▪ Theories macro level ▪ Agenda Setting Theory ▪ Cultivation Theory ▪ Diffusion of Innovations Theory ▪ Hypodermic Needle Theory ▪ Medium Theory ▪ Priming ▪ Spiral of Silence ▪ Two Step Flow Theory